5Hundred Pizza

New York in a slice

We took on the challenge of reimagining the brand's image from the ground up, meticulously crafting every aspect of its visual identity. From designing eye-catching assets to developing a comprehensive branding strategy, our team brought forth a concept that captures the essence of New York's culinary scene while resonating with the local community.

Our efforts have culminated in the creation of an extraordinary experience—a true slice of New York right here in North Carolina. Through the harmonious blend of music, thoughtfully chosen names, captivating graphics, and an overall immersive experience, 500 Pizza has revolutionized the essence of New York-style pizza beyond the borders of the city itself.


Creative Direction
Sam Portillo
Strategy & Creative
Alejandro Áviles
Defie Mazariego
Marcos Fustero
Guillermo Carcamo